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Superior Tourist Information Center (STIC)

Snowmobiling with a group through the trees in Superior, WI

Gotta Be Superior

Welcome to Wisconsin's Winter Capital.
Explore winter
Three snowmobiles heading down a path in the woods.
The sunrise peaking through a snow covered forest.
An older man cross country skiing in front of a younger man with his child strapped to his back.

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Visit Snowperior, Wisconsin's Winter Capital!

Welcome To Wisconsin’s Winter Capital

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Hot Off The Press

40th Running of the John Beargrease Sled Dog Marathon

For over 40 years, the Minnesota’s North Shore comes alive with the excitement of the John Beargrease Sled Dog Marathon race.

March 2, 2025 
Duluth, MN

MOre Info

Superior’s Adventure Zone

January 27, 2025
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Welcome Center Opening@Sax-Zim Bog
Read More Feb 20
Welcome Center Opening@Sax-Zim Bog
Thursday, February 20 @ 10:00 am

The Welcome Center opens for the season tomorrow, December 1! The Welcome Center is staffed from 10 am-3 pm daily, with outhouses open 24/7,...

Community Soup Dinner @ Town Of Superior Town Hall
Read More Feb 20
Community Soup Dinner @ Town Of Superior Town Hall
Thursday, February 20 @ 3:00 pm

Come join the Pattison Park Lions Club for a FREE Community Soup Dinner! Meal includes:– choice of soup (6+ options)– dinner roll– homemade dessert–...

Lodging

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Enjoy low rates, great locations, access to everywhere, and no hills. Find the right stay just for you.

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Area Info
Brick buildings with a car's lights zooming past them. The neon lights shine the word

What To Do

Two mountain bikers riding along a trail in the woods.
Two mountain bikers riding along a trail in the woods.

Outdoors

A man and woman are out to eat at a supper club. They smile at each other as they eat their meals and drink wine.
A man and woman are out to eat at a supper club. They smile at each other as they eat their meals and drink wine.

Food & Drink

A family of four prepares to bike on the Osaugie Trail.
A family of four prepares to bike on the Osaugie Trail.

Family Fun

A collection of nautical antiques inside the Anchor Bar. There are small ships, lighthouses, and buoys.
A collection of nautical antiques inside the Anchor Bar. There are small ships, lighthouses, and buoys.

Culture

A group of people smile and raise their beers for a cheers. They are on the Earth Rider Patio at night.
A group of people smile and raise their beers for a cheers. They are on the Earth Rider Patio at night.

Nightlife

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One man and two women laugh around a bonfire at the beach.
One man and two women laugh around a bonfire at the beach.

Freebies

Two women are kayaking as they look at the camera happily.
Two women are kayaking as they look at the camera happily.

On The Water

A couple walking and holding hands on a trail along a body of water. The sun is setting behind them.
A couple walking and holding hands on a trail along a body of water. The sun is setting behind them.

Trails

A female bartender serves a beer to two customers.
A female bartender serves a beer to two customers.

Bars & Breweries

Antique store with antiques at every corner. There are toys and lights hanging from the ceiling.
Antique store with antiques at every corner. There are toys and lights hanging from the ceiling.

Shopping

Exterior photo of a brick building titled,
Exterior photo of a brick building titled,

Tours & Museums

A Soo Line train rides by the Soo Line Station at night.

The Original

Twin Port

Read about Superior’s rich history and learn about the different higher-education campuses in the city.

A Soo Line train rides by the Soo Line Station at night.
A Soo Line train rides by the Soo Line Station at night.
History
Campuses

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