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Superior Tourist Information Center (STIC)

View of barkers Island. There are four buildings and the Meteor whaleback ship reflecting off the lake.

About Superior

Welcome to the original Twin Port

Superior has more fun!

The city so great they named a lake after it! Founded on November 6, 1854, Superior, Wisconsin is known for its location on Lake Superior, beautiful waterways, big ol’ forests, good people, great food and lots of fun. Plus plenty of lodging with low rates and convenient locations throughout the city.

Interior of Thirsty Pagan Brewing. There is a bar and many wooden tables.
A group of women in roller derby gear skating on a roller track.
Interior photo of University of Wisconsin Superior campus. Students are sittin gin chairs studying and conversing.
Neon sign for the dreamland supper club at night.

Hungry?

Superior knows good food. From coffee shops and pub fare to sit-down restaurants and supper clubs, you won’t go hungry.

FOOD & DRINK
A historical black and white artist's rendition from 1913 of Superior Wisconsin.
Illustration of a vintage airplane with spinning propellers and curved wings, reminiscent of weekend getaways in Wisconsin. Decorated with star decals, it soars through a sky dotted with stylized clouds. The design is minimalist, embracing soft lines.

History

An arched footbridge over a fast-moving river with rapids and lots of rocks.
A light blue circular design with a small arrow pointing to the right inside. The design has a gentle, swirling pattern that gives a sense of motion or flow.

Area Info

A close up of a man's fingers, playing an orange and red electric guitar.
A pale blue graphic featuring five tarot cards fanned out evokes the mystery of weekend getaways in Wisconsin. From left to right, the cards display a ladder, a sunburst, abstract lines, circles with plus signs inside, and scattered stars. Three small stars surround the cards.

Culture

A rainbow arcs directly into the Superior Lighthouse with dark stormy clouds in the distance and bright green vegetation in the foreground. The lighthouse is white with a red roof.
A light blue, semi-transparent image in a square shape, showcasing a minimalistic and clean design, reminiscent of the serene beauty found at some of the best places to visit in Wisconsin.

Media & Resources

Downtown Superior Tower Avenue at night outside of the brightly lit Main Club.
A woman stands in a kitchen with a red notebook, browsing

Business Listings

A woman is laughing while sitting in a hammock in the woods.

Do your THing

From thrillin’ to chillin’

Whether you’re looking for kids activities, thrifting, fishing, sailing, biking or if you just want to round up the friends and hit the best nightlife in the Twin Ports.

Explore
Pepperoni pizza.

GRAB A BITE

In the mood for some grub?

Check out all the amazing dining options in this foodie paradise.

FOOD & DRINK
Front door of Best Western Bridgeview hotel at night.

Take a Load OFf

Get some rest—and get back at it tomorrow!

We have a variety of affordable and cozy accommodations.

View LODGING

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