When you think of Superior, Wisconsin, you might picture the mighty Lake Superior, scenic bridges, or Tower Avenue’s buzzing food, shopping, and bar scene. But beyond the obvious, Superior is full of tucked-away treasures and lesser-known landmarks that tell the real story of this resilient, historic city. Whether you’re a curious visitor or a local ready to rediscover your hometown, here are some of Superior’s best hidden gems.
St. Francis Xavier Catholic Church: A True Local Treasure
Located quietly on the east end of town, St. Francis Xavier Church is a marvel hiding in plain sight. Its modest brick exterior gives way to a breathtaking interior, adorned with hand-painted ceilings, gold leaf accents, and intricate stained glass. You don’t have to be religious to appreciate the craftsmanship and peaceful beauty inside this sacred space. It’s one of Superior’s most beautiful and most overlooked buildings.
Ma Bell Tower: The Tall Story of Communication History
If you’ve ever driven down Tower Avenue and looked up to see what resembles a spaceship on stilts (or a potato peeler), that’s the Ma Bell Tower. Once part of a major communications hub, this towering structure is a piece of industrial nostalgia that fascinates both architecture buffs and history lovers. While it’s not open for tours, it’s a favorite for quirky photo ops and a cool reminder of Superior’s role in the telecom boom.
Fairlawn Mansion & Museum
Step into the Gilded Age at the Fairlawn Mansion, a beautifully preserved 1890s Victorian home that once belonged to lumber baron Martin Pattison. Inside, you’ll find elaborate woodwork, period furnishings, and stories of Superior’s early elite. Bonus: the mansion sits right near Barker’s Island, making it a perfect stop on your day of local exploring.
Old Firehouse & Police Museum
This hidden gem pays tribute to the city’s first responders with fascinating exhibits on firefighting equipment, antique police uniforms, and even a 19th-century horse-drawn fire engine. Housed in a historic 1898 building, the Old Firehouse & Police Museum is a must-see for anyone interested in local history or vintage vehicles. The East End Fire Hall also serves as the home of the State of Wisconsin Fire & Police Hall of Fame (HOF), established in 1995 by State statute s. 213.106
Lake Superior Estuarium (National Estuarine Research Reserve)
Located on Barker’s Island, this small but engaging science center offers hands-on exhibits and interpretive programs focused on the health of the Lake Superior watershed. It’s a great stop for families and nature lovers looking to connect with the area’s unique coastal ecosystem. You can also read Gotta Be Superior’s Blog on Estuaries here or visit their official website listed below.
ShhH … Wisconsin Point: Superior’s Best-Kept Secret
Many Minnesota visitors never make it across the bay to Wisconsin Point, and that’s part of what makes it so magical. This peaceful stretch of land features sandy beaches, driftwood-strewn shorelines, migratory bird hotspots, and a historic lighthouse. It’s also a sacred site for the Fond du Lac Band of Lake Superior Chippewa. Come here for reflection, photography, or just a quiet escape from the crowds.
Globe News & Vinyl Cave
Looking for something funky and unexpected? Globe News/Vinyl Cave is a nostalgic paradise. With walls of vinyl records, comics, and rare finds, this shop feels like a time capsule with something new (or old!) around every corner. It’s the kind of place you stop into for 10 minutes and stay for an hour.
Junk & Disorderly + Weeping Willow
For those who love the thrill of the hunt, Junk & Disorderly offers an eclectic mix of antiques, vintage decor, and salvaged treasures. Weeping Willow provides a more polished but equally charming collection of gifts, candles, and boutique a few miles down the road. Both are perfect for finding that “only in Superior” souvenir. You can also check out all of the unique antique and thrift shops here.
Don’t Miss: A Bite Between Stops
While you’re out gem-hunting, make sure to fuel up at some lesser-known food spots that locals love:
Vintage Italian Pizza – for the perfect thin-crust slice after a day of exploring.
A Dozen Excuses – for donuts and coffee done right.
Mama T’s Smokin’ Eats – for smoky, soulful BBQ.
Plan Your Hidden-Gem Tour
Superior’s hidden spots might not make the front page of travel brochures—but they’re where the soul of the city shines brightest. Whether you’re marveling at historic architecture, discovering under-the-radar museums, or relaxing on a quiet beach, these hidden gems offer a fresh perspective on what makes this port city so unforgettable.
To find more local surprises and plan your trip, explore the rest of our website. Trust us—you’ll be amazed at what you discover.
